I decided that it was time I begin editing, so I wanted a program that is accessible within the limited time I have. I chose Final Cut Pro and have acquired the trial for it, which is 30 days, more time than I need. I have begun editing my film trailer:
It's not much: I've been trimming my clips and perfecting the placement and sequence.
I have also filmed more for my trailer:
Yet, I still need artwork for my trailer, since it is a reform art movement. I have decided to display the artworks on a blog where anyone can submit or contribute. This feature is available on Tumblr, a fairly popular social media website.
I have started the blog: https://fightwithart.tumblr.com/
The blog will be shown subtly and quickly during the trailer, so I am not too worried about having it perfected or polished. I just need an outlet where supposed artists can contribute and where the movement can be effective. If this is done through social media, then I can hint at the growing power/popularity of the movement through manipulating the amount of followers. Plus, social media has become the most widely used tool of the younger generations.
Increasingly appealing to a population is extremely similar to marketing. This Forbes article details why social media is effective for marketing: higher authority (more validity), more opportunities for customers to interact and find you, and better search engine rankings. Since my film appeals to a younger generation (PG-13), a tech-savvy one, social media will definitely appeal to them.
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